Your Next Customer is an AI Agent
Every website is becoming a storefront.
Bluerails gets you ready for the agents already shopping the web,
so they can find you, act on you, and pay you.




Discovery and Payments infrastructure for the agentic economy
Get found, get acted on, get paid — in a world where agents do the shopping.
>99%
Of sites aren't ready for agentic commerce
1000s
Of agents visits going unseen
<3min
To see where you stand
4 steps
To get agent ready
$0.001
Sub-cent transactions for any API-call
Marketplaces are dead, long live the marketplaces!
For years, you needed a marketplace to be found and to get paid. That era is ending. Agents now go straight to the source — and the businesses that are readable, actionable, and payable win the booking. Bluerails makes your site one of them.

Agent-ready in four steps

Agent Identity
Know which agents are visiting and whether they can recognize you.

Agent Readability
Make your site legible to machines, not just people.

Checkout Execution
Let an agent act on your site, not just read it.

Global Settlement
Get paid cleanly across currencies and markets.

The industries getting AI-ready first

Travel & Hospitality
Hotels and stays that agents can find, compare, and book - without the OTA in the middle.

Publishing & News Media
Articles, research, and paywalled content, surfaced and sold the moment an agent asks.

SaaS & Developer Tools
API access, plans, and usage-based billing built for agent-driven signups.

E-commerce
Products an agent can discover, choose, and check out on your own storefront.

Media & Creator Economy
Streaming, subscriptions, and creators - discovered and chosen by agents, then ready to transact.
Other / Everything else
Platforms paying out to global creators at scale - agent-initiated, policy-controlled.
How Bluerails Works
See every agent. In real time.
Know the moment an agent visits. See who's crawling you, how often, and whether they're coming back — live, not in a report a year from now.

Make yourself readable
We give you what agents need to actually understand your site — drop-in files and tags, ready to ship.

Let agents act
Set what agents can do on your site and let them act inside your boundaries — automatically, every time.

Get paid, whatever shape that takes
When agents start transacting on your site, we handle the payment side, in whatever form it comes.
You're ready when the money is.

Pricing that grows as agents do
Start with getting found. Add commerce and payments readiness when you're ready.
Visibility
Free to start, then 119€/mo
Get found and read by agents.
Action
Talk to us
Let agents act on your site, not just read it.
Settlement
Coming soon
Get paid by agents, whatever shape that takes.
Hear it from the teams who moved faster with Bluerails
"We're preparing our publishing catalogue for agent-initiated transactions. Bluerails was the only platform that made this feel achievable."
"We already see significant traffic from AI, and are preparing to capture the demand directly and decrease our dependency on marketplaces."
"Pay-per-article is the future of our industry. And the adoption of AI changes reader behaviour massively. Of course, we are getting prepared for the future of our industry."

Agent-ready payments. Built in.
Regulated infrastructure, instant settlement, seamless integration — get your business ready for the agentic economy.
Frequently asked questions
What does it mean for a website to be agent ready?
An agent ready website can be discovered, understood, and interacted with by AI agents without human involvement. This means your content and services are structured in a way that agents can read them, understand what you offer, and take action whether that is booking, accessing content, or retrieving data. Most websites today are built for human eyes only. Bluerails makes them readable for agents too.
What is agentic identity and why does it matter?
When an AI agent visits your site, you have no way of knowing who sent it, what it is authorised to do, or whether it can be trusted. Agentic identity solves this. Bluerails verifies the identity of inbound agents and enforces the spending mandates they carry so you always know who you are dealing with before you serve them anything.
How do AI agents discover websites like mine today?
Agents navigate the web by reading structured signals including llms.txt files, schema markup, and HTTP 402 endpoints rather than visual interfaces. If your site does not expose these, agents either cannot find you or cannot understand what you offer. Bluerails scans your site, scores your current agent readability, and generates the missing signals automatically.
How is this different from SEO?
Traditional SEO optimises your site for human search engines like Google. Agent readability optimises it for AI agents that browse, retrieve, and act autonomously. The standards are different. Agents read llms.txt instead of sitemaps, use x402 endpoints instead of checkout flows, and rely on structured schema rather than page copy. Bluerails handles all of this so you do not have to figure it out yourself.
Does Bluerails handle payments too?
Yes. Once your site is agent ready and agents can identify themselves to you, Bluerails handles the full settlement layer. Agents can transact directly with your site via stablecoin rails with EUR payouts, SEPA, and global corridors supported out of the box. Identity and readability come first because without them payments cannot happen. But the payments are very much part of what we do.
How much does it cost?
Getting your site agent ready starts free. Run your URL through our scanner and get your agent readiness score at no cost. Paid plans cover the full infrastructure layer including identity verification, mandate enforcement, and settlement. Reach out to us to talk through the right plan for your volume and use case.
Payment infrastructure for the agentic economy. Built in.
